Belfast International Airport, announced Lagardère Travel Retail is to operate the new duty free retail and food and beverage store, opening in April. The new contract marks a significant milestone, reflecting the long-term global partnership between Lagardère Travel Retail and VINCI Airports, as well as Lagardère Travel Retail’s commitment to enhancing the traveller experience.
Belfast International Airport CEO Dan Owens Peter Newbould, said “We are thrilled to partner with Lagardère Travel Retail to deliver a truly unique and elevated passenger experience. This collaboration has been a testament to the power of teamwork and shared vision. We’re confident that this partnership will redefine the travel experience at Belfast International Airport.”
Lagardère Travel Retail UK & Ireland CEO said: “We are proud to partner with the Belfast International Airport team to bring a rich variety of global and local brands to travellers at Belfast for the first time. Our vision is to create an exceptional and dynamic experience that goes beyond the traditional airport journey, combining innovative concepts with a strong sense of place. This project underscores our commitment to delivering memorable and engaging moments for travellers, while also showcasing the rich culture of Northern Ireland.”
The new concept store spanning over 1,600 square meters will create 40 new jobs. This new offering at Belfast International Airport will combine Duty Free, Food & Beverage and Travel Essentials all under one roof creating a fully immersive duty free experience.
A standout space is the walkthrough Transition Zone, designed in collaboration with Belfast International Airport, to encourage passengers to spend more time in the primary Duty Free shopping area.
Interactive “Hotspots” will add an immersive dimension, showcasing curated selections of clean beauty, local fashion, and dining options to engage travellers and create memorable experiences.
The offering also celebrates Northern Ireland’s local heritage with the introduction of our latest Whiskey Apothecary concept, featuring beloved local brands such as McConnell’s, Bushmills, and Boatyard Distillery. This authenticity is further enhanced through a partnership with Tourism Northern Ireland, including initiatives like the Northern Ireland Spirits Trail, highlighting the region’s rich distilling heritage.
The new contract brings the total number of stores Lagardère Travel Retail operated in the UK and Ireland to 26 across Duty Free, Travel Essentials and Food & Beverage.
Image Credit: Lagardère Travel Retail
Irish Aviation Research Institute © 9 February 2025 All Rights Reserved
